Fight...Fight Now!:
Heroes Step up to the Change Challenge

“Change” alone is no longer a strong enough word to describe the accelerated pace of business in America. Increased price pressures, decreasing capital and resource availability, shorter lead time and continuing commoditization of many products and services are necessitating faster and more accurate corporate strategic responses.

Businesses are a combination of designs and behaviors. Consider this idea: your business is functioning exactly as it is DESIGNED to function. That design is creating certain outcomes…both good and bad. If you want different outcomes, you must first change the design – because design drives outcomes before behavior drives outcomes.

Is your business/department designed for flexibility? Or is it relying on heroic behaviors to make up the difference? Max teaches his audience how to build a template for the designs and behaviors necessary to fight back and innovate in today’s change-driven company.